Founded in 2018 by Alexa Corlett, à la une is a Cape Town-based women’s wear label that embraces the female silhouette with effortless designs that transcend seasons. Alexa says style is about creating your own uniform - her signature includes plunging V-necklines and cinched waistlines. Inspired by the designers own quintessentially Parisian approach to dressing, all capsule collections are effortlessly classic and timeless in style.